As PearlyWrites started as a Copywriting Company, providing writing, research and editing services (Get it, “Writing, Research and Beyond…) to all genres and sized businesses, I just wanted to write a blog post getting back to our roots. I guess this came from a older gentleman I met last night at a networking event in Boca Raton, Florida who asked me why I haven’t changed the name of the company if we provide more than Copywriting services. My answer to him was pretty much straight forward, explaining the meaning behind the company and how the company expanded into offering Online Marketing and Design services because that is how our business grew. Also copywriting goes hand in hand with Marketing for print and online so really we never stopped providing writing services.

I am not sure if my answer sufficed him but the truth is we have been PearlyWrites from before the days of keyword stuffing writing and even print marketing writing and then of course we have the meaning behind PearlyWrites. You know the whole middle name of Pearl and starting off as a Freelance Writer.

Though PearlyWrites is a pun for Pearly Whites, we do not provide dental services BUT if a dentist office happens to need online marketing services, we would love to help you! If you think about all the items needed to market your Website and businesses online, it all includes SEO copywriting. From Press Releases, Articles, Web content, blogging, profile info, product descriptions to just name a few, we provide many and more of these items and will even partner with other SEM and SEO firms who would like to outsource their copywriting needs to PW.

Be well!

Lisa

@PearlyWrites

One of my online networking connections pointed me to this site a few months ago and I didn’t give it enough time to review. The past two weeks I have been reading and reviewing the entire site more and they offer TONS of free information for their affiliates to use. From Webmaster ideas, forum support and the main Webmaster is always on the forums answering the newbie’s questions.

The members of MoreNiche are very supportive and it is a great place to learn about how to market your products and services online. If you are learning what SEO is or want to learn more about it, there are free resources, guides and articles to use.

If you have any questions about MoreNiche or want to learn more about how affiliate programs can bring you a consistent income, visit the site and read some of the available information.

I wonder how rare it is to find a diamond in the diamond park. What I mean is the gems you would find in the park, are they worth a certain amount of money that your findings would be worth selling or would the experience to keep the gems mean more to you?

Well girls, they say diamonds are a girl’s best friend so why not take the trip to Crater of Diamonds State Park in Arkansas and hunt for the diamond of your dreams!

With both of our working schedules, we both could only take off for a few days and he chose Hawaii. Long flight for a short few day trip but def. worth seeing. We stayed on the GREEN island as they call it. 500 inches of rain a year since most of the island is a rain forest and we did see some sun. The beaches are gorgeous of course!

Flew home on the red eye Monday night on US Airways on the most uncomfortable plane seats that ever existed! Neither one of us slept and I did have a few outburst as people kept pushing my chair and waking me up since somehow I ended up sitting on the aisle seat.

Finally got back to normal Tuesday night after taking a few hours to sleep and get back to work!

Oddity client’s interview posted in the New York Times so wonderful news for them! Congrats!

Writers got wonderful compliments! Thank you and Woohoo!

Jewish holidays coming to an end soon.

With all the excitement and traveling this week, I feel the week is over. But obviously it is Thursday and The Week Isn’t Over Yet! Oy Vey!

It will be about Phoenix and Scottsdale, Arizona with many photographs and not too much writing. Yes, a second passion of mine is photography so when I was asked if I would be interested in a book where the majority of the book will be pictures, I jumped at the opportunity, as well as bought a new camera.

Of course I told a few local people about the book already and they made some snobby comments like, “Um, well hasn’t that been done already?” Instead of responding back nastily, I just smiled and said, “Yes, probably but aren’t there tons of books with the same story published and different character names?”

OK maybe that was a little snobby response back…but what is a new author to do? Be insulted before the book has been completed?

I did go to Barnes and Noble to check out my competition and there wasn’t too many books. The concept of the publisher is a very unique one so I am hoping this will help with interest and book sales. I am also trying to feature places that other touring books have not covered.

Spoke to my publisher today as well to get a few questions answered like do I need signed releases and I never received the book building guide.

Two hours before the work week is over, or is it?

Now for even more exciting news! My client, who is very cool, asked if I could write an article that the hard link from the New York Times interview will be directed to. He felt rather than sending interested parties directly to his home page, having the traffic go to another page with more information about the topic would be ideal.

So the article I wrote will be linked to my client’s NYT interview!!! OK, it’s not an article in the NYT but at least its close…

I am getting a contract to write a new book; which details will follow once the contract is signed and its a definite go.

Then I got exciting news today that I was accepted into Simon Leung’s apprentice program so I am very excited to begin this journey of Internet Marketing and learn from the Google guru himself.

I accepted a position as a “Marketing Manager” for a new site called Little Pen Pal which is a great idea that brings the  joy of receiving a letter from a pen pal, back into the world.

A few new projects with possibilities of long term contracts and lots of marketing! (Can never stop in this business.)

Developed a MySpace account for PearlyWrites (Want to be my friend?) and making the last minute fixings on the new Website for PearlyWrites.com. The plan to launch is next week and hopefully it will be ready to go.

Wait but today is only Thursday and I still have tomorrow to get through…

As I battle back and forth every week about life, included in this battle is how to grow my business. When I began my full time freelance journey two years ago, I never imagined that freelancing would develop into having my own marketing and writing service.

I figured after three years, I would be able to sub-contract out some of the extra work I received but not within six months of starting at this full time! So this was my first accomplishment that took me by surprise. After business began growing, I needed to develop a new plan which included a business name, branding and a plan of action. PearlyWrites, LLC was born on Jan. 3, 2006 but Lisa Weinberger, the freelancer, started in the late 90’s. (Oy vey, I’m so old.)

Full time freelancing from June of 2005, I just celebrated my two year accomplishment of still pushing forward and growing. Two years ago, I would have never thought that I would have provided copy or instructional design to PBS or NAF but I have! I never thought that a large amount of Web copy would be ghostwritten over the Internet, but it’s out there. AND I never thought I would become a “blogger” sharing my thoughts over the Internet for anyone in the world to read.

Online marketing and SEO has been a blessing in disguise. Although I use the basic techniques like keyword research, meta tags, press release distribution, article submissions and changing Web copy, it has opened many doors for me as a business owner as well as many of the writers I collaborate with on projects.

So what is the time for change? Well every year I try to redesign my Website for a fresh new look. One client I provide copy to has been working on my new PearlyWrites site and hoping in the next month it should be ready to go live. (Bartering is awesome!) It is a very professional looking site with still my “creative” edge and I think many of you will be impressed with the Web designers work.

Once the new site is up and running, the plan is to push forward with a strong marketing campaign to see what results I will get. To keep consistent work throughout the year, marketing and sending out bids on projects and making long term client connections is VERY important in the freelance business.

claudia marks wrote:
I was interested in hiring you and read your web site. I was appalled when I came to the following paragraph in the Dishonesty section. How a writer who professes such credentials could allow something this sloppy is beyond me.

I will be taking legal action against this client. What have I learned? No matter how long you have been in business, their are always dishonest people who are always trying to screw you over and get something for free.

Date: Tue, 10 Jul 2007 08:29:05 -0700
From:

To: claudiamarks921@hotmail.com
Subject: Re: your web site

Where is this written on my Website? Please show me as I have checked and this is not on my site.

Thank you,
Lisa

claudia marks wrote: It’s on the side bar entitled Dishonesty, where you go into detail about being ripped off by a company …

I found it! It was under a blog of mine. OK I fixed the word. Thank you for pointing the mistake out. When I wrote this entry, I was very angry and should have gone back to review it once I cooled off to check my spelling.

I just returned from the east coast where I had to attend my grandmother’s funeral and sit Shiva. Receiving your email this morning, after being away was not the most pleasant thing. I am sorry that this incident has made you decide not to hire PW for your project.

Good luck,
Lisa Weinberger
PearlyWrites, LLC
602-288-8992

Well, I’m very sorry about your grandmother’s death, but you just displayed further your lack of professionalism saying how angry you were in one instance, then having to whine about getting my email and the reasons. Obviously, there is more at issue than a mistake you didn’t catch. Don’t write me again.

For some reason, I did not require an upfront payment for a recent project and after delivery of the work, the client has disappeared. I am located in the US and he is located in the UK. I have tried to contact the client but have had no luck. This client has claimed he was sending the 22 vegetable articles we provided to be printed in a magazine in the UK so I contacted the magazine. They are reviewing the submissions to see if this client sent the articles to them. The writers of these articles were Jessica Mousseau of JM Writing and Editing Services and Renee Mallet.

The client also asked for a 5000 word article about Patio Gardening which PearlyWrites and Renee Mallett provided. The client continued to say he desired to turn it into an e-book. Since the client still has not responded and it has been over a week, I have decided to publish the 5000 word article and all the articles we provided onto my sister blog site.

The company name is Seeds For Success and the owner claims his name is Peter Smith. If anyone has dealt with this company or plans to, please be wary. If the client pays and contacts me, I will delete his name but till I receive a response, I will spread the negative word throughout the SEO and Writer forums and post his contact info. As far as the client is concerned, PearlyWrites and the writers owns the copy and the authors who wrote the articles can do what they want with their writings they worked hard on.

After no response, I will be taking legal action against this client. What have I learned? No matter how long you have been in business, there are always dishonest people who are always trying to screw you over and get something for free.