Lisa's Virtual Ramblings

Back in 2006 when we moved to Arizona, all I seemed to hear from everyone there was the word Passion. What is your passion? Are you living your life and working at your passion? Passion this, passion that, blah blah passion BS!

Now 4 years later I am back living on the east coast in South Florida and I haven’t been bombarded with this passion word. I am also going to assume it is because there was no book called The Secret that recently came out either. But regardless the whole passion phenomena either died down or I am just not in the right circles to be hearing it.
When I think of passion, I first think of love and relationships. Then I think about what I desire to do with my life and my future. I have been blessed to follow multiple passions from being a dancer to teaching, traveling, being a small business owner to teaching myself about online marketing and Organic SEO for the past 10 years. Thanks to me following my “passions” (which I NEVER used this word prior to living in Arizona), I have been given a great opportunity to work for a company full time as their SEO Editor. I will still continue my consulting for Organic SEO but the fact that I followed my gut 10 years ago and learned about Organic SEO and Google without an official college program, now has opened doors which wouldn’t have happened had I been scared to jump on the online marketing playing field back in 2000.

So what’s your passion and how will you make your dreams a reality? Will it be through a JV? Will it be through a mentor? Think about what you want from your life and go after it no matter who or what boundaries may lie ahead. If I listened to everyone 10 years ago, I wouldn’t have been given the opportunities that I have encountered. From speaking at expos about Organic SEO and online marketing to working with some amazing people, keep your chin up and be patient because no attempt is wasted if you learn from it.

Be well,

Lisa

In the past year, I have seen more and more Websites, businesses and advertisements for SEO Copywriting. Ironically, PearlyWrites and myself have been providing SEO copywriting since 2003! Back then it wasn’t called SEO copywriting but was known as something called writing for keywords or keyword stuffing. Remember those days???

As PearlyWrites started as a Copywriting Company, providing writing, research and editing services (Get it, “Writing, Research and Beyond…) to all genres and sized businesses, I just wanted to write a blog post getting back to our roots. I guess this came from a older gentleman I met last night at a networking event in Boca Raton, Florida who asked me why I haven’t changed the name of the company if we provide more than Copywriting services. My answer to him was pretty much straight forward, explaining the meaning behind the company and how the company expanded into offering Online Marketing and Design services because that is how our business grew. Also copywriting goes hand in hand with Marketing for print and online so really we never stopped providing writing services.

I am not sure if my answer sufficed him but the truth is we have been PearlyWrites from before the days of keyword stuffing writing and even print marketing writing and then of course we have the meaning behind PearlyWrites. You know the whole middle name of Pearl and starting off as a Freelance Writer.

Though PearlyWrites is a pun for Pearly Whites, we do not provide dental services BUT if a dentist office happens to need online marketing services, we would love to help you! If you think about all the items needed to market your Website and businesses online, it all includes SEO copywriting. From Press Releases, Articles, Web content, blogging, profile info, product descriptions to just name a few, we provide many and more of these items and will even partner with other SEM and SEO firms who would like to outsource their copywriting needs to PW.

Be well!

Lisa

@PearlyWrites