Lisa’s SEO Ramblings

Being in the business of Organic SEO, the biggest question we receive is, “Do you have any case studies?”

Although I have posted a few throughout the year to our blog, I have decided to document them all right here together. This will not be the long version, but a shorter, more condensed version. This will show the sites which we provide Organic SEO to and how they rank.

Case Study #1 - PearlyWrites
Since we advertise that we offer organic SEO services, I always run a few tests to see if we are ranking for the keywords we are targeting. I’m happy to say for the search term: Virtual Copywriting Company, we are listed as 1 on Google with a few other terms!

Virtual Copywriting Company

Virtual Marketing Company

Virtual SEO Company

Organic SEO Company

Organic SEO Arizona

And if you keep scrolling down, you will see some other listings which also involve PearlyWrites.

Case Study #2 - PB Vixen
Ranked 1st and 2nd page on Google within 3 months:

Adult Copywriting

Adult Organic SEO

Case Study #3 - DayMaid Inc.
Ranked on 1st page:

Northern NJ Housecleaning

ParkRidge NJ Housecleaning

Case Study #4 - AMC
Ranked on page 1 in less than 2 months:
Adult Copywriting

Case Study #5 - SilkWeb Consulting
In less than 3 weeks, ranking on page 1!
Web based career coach

So with a few case studies now posted, why is organic SEO so important? It has to be done consistently otherwise your rankings will eventually drop. Through blog postings, updating of content and the other techniques of Organic SEO, let’s help get your site rank organically in the SERP’s!

Online Branding and Photos

I always thought that getting professional photos or headshots were for actors or well-known, famous people. After attempting to get a nice, decent photo taken of me by others, I finally made the decision to get professional headshots and avator pics taken.

I posted on Twitter for suggestions of a Phoenix photographer and Erica Lucci sent me Tyson Crosbie. I am grateful to both of my Twitter friends as the photo session went wonderful and Tyson is an artist! He made me feel comfortable and the shots came out amazing!

Here are some of the shots:

Although I tell our clients how online branding is important, I wasn’t following my own advice. With Tyson’s pics, I now can go forth and continue with online branding PearlyWrites as the woman who likes to make funny faces and Shirley Temple curls!

Since I have a book due to the publisher by August 1 of this year, I decided I needed to invest in professional headshots for the book. Besides the book, with all the online marketing I do, I don’t really have a nice professional / funky avator and REALLY wanted one.

While I was on Twitter a few weeks ago, I asked the #PHX area to recommend a photographer and Erica Lucci pointed me to TysonCrosbie.com aka @TysonCrosbie.

Tyson was wonderful to work with and really made the photo session easy. I have never gotten professional headshots taken before and the last time I had professional pics done was our wedding back in 2001!

Please help in choosing 3 images you like by clicking here for a headshot, avator and Website image. If you only like 2 or 1, the pics can be cropped to fit certain purposes. Just having your input will help in making the decisions.

Thanks Tyson, You Rock!

PearlyWrites, LLC has been chosen to be the Organic SEO provider for the Howard Johnson® brand to improve their organic SERP’s in the hospitality industry.

Phoenix, AZ - Being in the hospitality niche, there is a wide variety of online sites to compete with. Howard Johnson has chosen PearlyWrites, LLC to provide organic SEO services to raise the HoJo® SERP’s and create a crucial presence online. PearlyWrites will be providing a multiple phase plan which will include creating organic traffic through natural SEO techniques including visible, SEO friendly copy.

PearlyWrites is an Organic SEO Company who services mainstream online businesses to have an organic presence using their SEO copywriting and proven organic SEO techniques. Part of their technique focuses on SEO and the adding and changing of copy; to allow their client’s Websites to be indexed naturally through the search engines of Google and Yahoo which leads to continuous organic traffic to their Website.

Organic SEO service packages are offered with an eight month payment plan available through http://PearlyWrites.com/prices.html. The packages include the keyword research, Website analysis, keyword implementation, all their organic SEO techniques and much more!

“Clear, concise, SEO friendly copy which allows any potential visitor to your Website, to stay on your Website is our focus for our clients. Organic and natural SERP’s in the hospitality online industry is needed and we are the company providing this service.” Lisa Weinberger, PearlyWrites founder stated.

PearlyWrites, LLC is a virtual based online marketing company who supports a Green environment. Their independent contractors are located throughout the United States and Canada and available through all new media outlets which allows for quick availability using all technology for consultations and meetings.

Mitch Strohm, independent contractor for PearlyWrites, LLC, stated, “It’s been an honor to be part of the PearlyWrites team over the last year, and to watch it grow so quickly in a highly competitive industry. Being the chosen SEO service provider for Howard Johnson is certainly icing on the cake, and I’m confident that we’ll be able to substantially increase their online presence.”

About PearlyWrites, LLC
Since 1996, PearlyWrites, LLC has provided marketing for print and online campaigns. They cover clients marketing and copywriting needs all under one roof. As a virtual based marketing company, they handle the project management where one phone call or e-mail will give you an update about your project or campaign. They take the worry out of your hands and give you all the necessary details which are important to you. Organic SEO is recommended for all businesses with a Website to continue brand marketing. The company name PearlyWrites developed quite simply through Lisa’s middle name of Pearl.

As promised, it is time to share some of my pics from the AdWords workshop this weekend. Of course I blanked out and forgot to ask someone to take pics of me while I presented. If anyone has some pics of me, I would love to have a copy of one.

Here are some pics and I look oh so lovely…

This past weekend was an amazing experience meeting everyone and hope to have many more.

This past weekend was an amazing experience meeting everyone and hope to have many more.

This weekend I attended Simon Leung’s AdWords workshop in San Jose, Cali and it ROCKED! Simon Rocked and all the guest speakers were awesome!

Matt, Kevin, Rod, Johnnie, Huey Lee, Mark Widawer, Leo, Coach Deb, John Guanzon, Tracy Repchuk, Alejandro, The Twins; everyone rocked!

I presented about “How Optimized Copy Can Help Your Website,” and I felt it went alright. Of course when I was finished, all the things I had planned to speak about during the presentation came back to me but for my first time presenting at a workshop, I did a decent job.

For the one’s who know me from the classroom, you know I gave out candy for correct answers. I wasn’t allowed to throw it around to the participants, so I did a tamer alternatively and passed the bag around the room. I never leave home without candy!

I met some amazing Internet Marketers and they were real life people! Who knew??? John was awesome and spent a lot of time with me running through the basics of Internet Marketing and even let me watch how he develops a landing page. He shared with me ideas of how to get started and I can’t wait to begin this week on my first project to see if I can get it up and running.

On a personal note, I brought dresses to wear for the weekend and ended up being extremely cold the entire time. I guess not being in cooler weather for a few years did thin my blood because I never thought 50-60 degrees would literally make me shiver and it did. I only brought a few things to wear and kept layering them each day. I felt like I looked like a bag lady! So unprofessional but it is a lesson I learned for future travels.

The entire weekend and experience was amazing and I would like to thank Si for accepting me as an apprentice AND letting me present at his AdWords workshop. Si, you are a wonderful Mentor and a great person.

P.S. Pictures will be posted soon

Hello! I am writing from the classroom of my first AdWords workshop with Si. The first day had so much amazing information and I am learning a lot of important information from Si and the guest speakers.

I will present later this afternoon about copywriting and how optimized copy can help bring organic traffic to your Website. Will write a follow up soon!

The Writers Guild of America and the Alliance of Motion Picture and Television Producer are on strike and picketing in NY and LA. This morning writer’s picketed outside NBC’s Rockefeller studios during the live Today Show chanting, “No contract, no shows!”

There are many freelancer organizations and associations, especially on both coasts. Are there other organizations not based in the Tri-State or West Coast area?

Does Phoenix, the Mid-West or the South have any organizations?

If not, should we as freelancers start some?

Is there a way for freelance writers to honor our picketing industry colleagues?

YUWIE

So I was doing my normal searching around the net as I do quite often and came upon an ad about another social networking site. The difference with this site is it pays you for every click that hits your page.

Think about all the stuff you have on your MySpace page! Blogs, pics, backgrounds, comments, viewing other people’s pages…all that would make you money.

How you ask? If you listen to the video presentation they have set up, it will tell you how. How does the world make money? Advertising and sponsors.

If you are interested in checking out Yuwie, it’s free and you can just join for fun of connecting to other people.

For any freelancer interested in receiving an email or daily digest with the open projects PearlyWrites receives, then please sign up at the PearlyWrites Yahoo Group.

Please note that if you are a new freelancer to the group, I would need to see samples or an online portfolio before approving membership. Also there are copies of the NDA and Independent Contractor Agreement available under files which I would need before any project details will be given.

Developing this group is a way to ensure all freelancers receive a message when there are open projects as well as to try and make management easier. Please make this group yours and feel free to share in the discussions and thoughts about freelancing.